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Proprietary Products for the Financial Services Industry.

eConsole: Powerful Marketing Communications Platform

  • Centralized online platform manages all end user (client) communications (touch-points) from a single dashboard
  • Established Clients with Fortune 100 companies
  • State-of-the-Art eMarketing product
  • Robust specialized features and modules
  • Highly scalable
  • Client co-branded secure web-based interface with in-built Authentication or Single Sign-On
  • 24x7 Customer Support and Service

Powerful, Self-managed and Specialized Features include:

Custom Email Creation, Setup and Blast System:

  • Compliance Approved Marketing Templates and Schedule Email Communications
  • WYSIWYG Layout Editor, Spellchecker, Image Insertion, Word Wrap Features, Reusable Component Templates, etc.
  • A/B testing for multiple subjects with user defined percentages
  • Multi file format support
  • On-line File Library for links, images and attachments
  • Full Content Search
  • List Management
    • User Defined Criteria for Segmentation
    • Multiple Lists and Sources (Siebel, Salesforce.com and other CRM Systems)
    • List Hygiene opt-ins/opt-outs, de-duping, change of address

Events Tracking:

  • Hyperlinked Dashboard of Scheduled Events details:
    • Workshops, Conferences, Seminars, Webinars, Brainshark, Podcast, etc.
  • On-Line Registration and Participation for Seminars and Workshops
  • Import from Global Crossing, WebEx, Brainshark, etc.
  • Custom Wizard Driven Automatic Campaign follow-up
    • Save the Date, Invite, Reminder, Info for Registered, Follow-up and Survey for Attendees
  • Cost Management per Attendee
  • Cost Benefit Decision Tool for any Event, for ROI

Survey Creation and Distribution:

  • Secure online survey (SSL)
  • Provide Detailed and Summary Responses
  • Identified Anonymous Respondents
  • Result Comparisons and Tabulation
  • Various Question Formats needed; Single or Multiple Response Options

Extensive Reporting for Refined Campaign Focus and Lead Generation:

  • Summary Statistics of Sent, Failed, Opened, and Clicked with Drilldown Details
  • "Click" Analysis, link/link-group reporting:
    • Cold, Warm and Hot Scoring
    • Ranking Bucket Responders
    • Open and Click Alerts (real-time or batched)
    • Configurable Business Rules
  • Real-time Data Capture
  • Campaign Summary
  • Sub-Totals and Graphs for Group/Sub-group
  • Customized Reports Filtered by list fields

We would welcome an opportunity to demo this product either in person or on WebEx. Contact Us

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